The New Retail Reality Requires Advanced Retail Pricing Promotion

Retail promotions represent one of the biggest challenges in retail! Deep promotions once reserved for holidays, occur year-round as retailers battle for thrifty discount-trained shoppers. Retailers are driving traffic but often at the expense of margins.  See Wall Street Journal article, The Tricky Math of Black Friday Bargains.  The proliferation of promotions has reached unmanageable levels, and “it […]