Assortment Optimization: Maximize Market Opportunity
Value matters to shoppers – and it’s about more than just prices.
Assortment optimization helps retailers stock the right products, in the right places, at the right time. Using data-driven analytics, retailers can identify which products drive performance, uncover assortment gaps compared to competitors, and understand brand depth within categories.
ClearDemand’s assortment selection views, gap analysis, and price-pack clustering let retailers gain clear visibility into what’s working, what’s missing, and what customers want.
The result is smarter shelf planning, stronger vendor negotiations, and increased profitability from better-aligned product assortments.
- Spot categories and brands where competitors have offerings you lack
- Examine competitor SKUs, brands, and categories to inform your assortment decisions
- Use gap indicators to prioritize product additions that can drive sales
ASSORTMENT SELECTION VIEW
- Analyze your current assortment across SKUs, brands, categories, and locations
- Compare pricing and packaging strategies across competitors
- View unaltered data feeds with clear match statuses between your catalog & competitors

Enhance Your Assortment Strategy
Optimize your assortment strategies with precision and confidence using ClearDemand’s data-driven solutions.
Data-Driven Decisions
Leverage machine learning to make informed assortment choices.
More Competitiveness
Stay ahead by understanding and reacting to competitor assortments.
Attribute Analysis
Pinpoint assortment gaps (flavors, sizes, or locations).
Calculate Impact
Model potential revenue outcomes for new products using rules-based calculations.
See the Whole Picture
COMPETITIVE INTELLIGENCE
Access competitor data across ecommerce, delivery platforms, and omnichannel catalogs to get a complete picture of the market.
PRODUCT MATCHING
View unaltered data feeds with clear match statuses between your catalog and competitors.
BRAND COVERAGE
Understand the variety and number of products offered by each brand across categories.
AUTOMATED ALERTS
Streamline your merchandising processes with automated insights.
How to Conduct an Effective Market Basket Analysis
Grocers! Learn the best practices and tips for conducting a differential market basket analysis.
Price Optimization
Get price recommendations that improve margin and align with your strategy
- Cur pricing busywork with automated recommendations that reflect your pricing rules
- Apply pricing rules consistently across banners and categories
- Forecast sales and profit impact before you approve
Promotion Optimization
Retail promotional planning powered by data for smarter ads and better return
- Avoid over-discounting by modeling true promotional lift
- Get AI-backed suggestions for your next ad
- Segment promotions to match different customer needs and behaviors
Competitive Intelligence
Unlock the power of data to stay one step ahead of the competition
- Gain a 360-degree view of competitor pricing, promotion, availability, and assortment data
- Leverage competitor insights to make strategic business decisions
- Identify competitive gaps and capitalize on opportunities
Stock the Products that Make You Stand Out
See your assortment the way your shoppers — and your competitors — do. Fill out the form for a demo and learn how to turn competitive data into confident product decisions.
Increase in catalog year-over-year
Saved in inventory write-offs across categories
Increase In Data Insights
Resources on Assortment

Create Conversions with Effective Assortment Gap Management
Identifying assortment gaps is a key aspect of assortment planning since it allows you to pinpoint missed opportunities.
Read
AI for Grocery Retail Assortment
Learn how AI-driven algorithms optimize product selection, enhance loyalty, and boost sales. It’s the future of assortment management.
Read
5 Myths about Competitive Intelligence & Grocery Ecommerce
There’s a handful of misconceptions about retail competitive intelligence and grocery e-commerce… let’s talk about them.
Read
Data to Dollars: Achieving Success with Pricing Intelligence
From improved profit margins and competitive positioning to increased sales and customer satisfaction, pricing intelligence helps retailers achieve growth through actionable data and automation. Pricing intelligence is the process of gathering, analyzing, and leveraging data on competitors’ pricing to make informed pricing decisions. Using pricing intelligence, retailers optimize and execute the best pricing strategy. Pricing
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Chart a Path to Personalization: Chapter 1
For today’s digitally enabled shoppers, “my price” is the best price. Personalized promotions are drawing intense interest among retailers, but most are still searching for the formula to get them done right – to reinforce shopper loyalty and deliver sales and profits. Personalization – of assortment, experiences and offers – has emerged as a pervasive
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