Product Matching for Price Comparison & Assortment Gap Management
An effective competitive intelligence strategy starts with accurate product matching. With ClearDemand, retailers get access to an all-in-one, ML-driven product matching library to monitor prices and assortment at scale.
ML-Driven Product Matching
See how your products stack up against competitors, uncover hidden opportunities, and drive smarter pricing and assortment decisions.
Why you need product matching:
- Gain competitive clarity: Identify assortment gaps and overlaps to ensure your product selection is aligned with market demand.
- Maximize you pricing strategy: See how much your competitors are pricing equal and equivalent products, so you can price confidently.
- Make smarter decisions: Use data to guide your pricing, promotion, and assortment strategies.
- Focus on growth: Let automation handle the grunt work of product matching, giving you more time to focus on high-impact activities.
Broad Match Coverage
Get your hands on your catalog’s product match library with insights from hard-to-access sites and hard-to-match categories.
- All matches flow into your customized match library.
- Product links are continually updated with any changes in the market.
- View matches to national brands, private labels, and perishable items.
- Category managers can validate and provide feedback to the matches.
“ClearDemand was the unanimous choice to deliver the pricing and promotions necessary for our growth and transformation.”
Ronald Johnson, Chief Information & Supply Chain Officer
Gelson’s MarketsPartnering with ClearDemand has given us the tools needed to continuously evaluate and re-evaluate our pricing. It gives us a clear look at how our pricing and promotional strategy affects units, profits, and customer satisfaction.
Josh Swartz, Director of Pricing
MOM’s Organic MarketUnlock Competitive Insights
At the core of our retail price engine is the ability to gather high-quality data from competitor catalogs. Through advanced product matching, we ensure that your pricing decisions are built on the most accurate, up-to-date market insights.
A data-driven foundation allows you to see opportunities and risks plus optimize prices in line with your strategy — enabling you to stay competitive, be flexible, and measure the impact of every pricing move.
Say Goodbye to Your Matching Challenges
Matching products across competitor catalogs can be tricky, and it’s a common challenge for many retailers. But when done right, it’s a powerful competitive advantage. Accurate product matching helps you fine-tune your pricing and assortment strategies, boosting conversions and minimizing inventory write-offs. With ClearDemand’s ML-driven matching process, you gain a clear, actionable competitive analysis that powers your growth strategy.
INTELLIGENT
Leverage machine learning to match products based on detailed attributes and images, ensuring precise matches for national brands, private labels, and even perishables.
NORMALIZED
Inconsistent category hierarchies and brand taxonomies are a problem of your past. We’re able to normalize that data for a consistent view across SKUs.
CONTINUOUS
A 24/7 matching process with human feedback, allowing your category managers to validate and refine matches, ensuring accuracy and relevance.
A True Competitive Advantage
Discover the benefits of product matching accuracy across millions of products:
- ML + human verified exact and similar matches
- Unlimited scale of product pricing data at the frequency you desire
- Deep online data coverage – price, availability, rebates, and shipping data
- Quick response to bot changes
- Alignment with your business rules & quality checked by human auditors
