ClearDemand Announces Release of Tobacco Pricing Solutions (TPS)

Scottsdale, Az., April 14, 2021 – ClearDemand, Inc., the leading price optimization provider for retail, announced Friday the release of a new tobacco pricing solution that addresses the new buydown complexities resulting from Altria’s recently announced price promotions API program.

Creating more value for retailers with localized pricing and addressing the associated complexities, ClearDemand developed their offering by working with the industry’s largest manufacturer and one of the largest tobacco retailers in North America.

With extensive scalability and depth, ClearDemand’s Tobacco Pricing Solution (TPS) is the only rules-based application capable of providing seamless integration and automation of promotional allowance management (buy-down allowances) for enterprise and independent tobacco retailers.

Tobacco retailers struggle with the complexity of data management specific to promotional programs and state compliance requirements. Tobacco retailers and manufacturers loose over $300 million annually due to buy-down noncompliance, penny profit, min/max, multi-pack, and EDLP rules.

ClearDemand address tobacco pricing complexities by state, sub-state, zone, or individual store levels based on POS, demographic, syndicated, and retail science data.

ClearDemand’s extensive library of retailer and manufacturer rules and over 20 years of expertise create the exceptional opportunity to manage retail prices for optimized revenue and profitable outcomes for tobacco.

ClearDemand is once again providing an industry first in pricing solutions.

ClearDemand’s deep integration with Altria’s price promotion API and retailer’s POS, and price book systems assure trading partners of seamless data integration, process automation, accuracy, and tobacco price management for best-in-class operations.

ClearDemand’s Tobacco Pricing has been featured in CStore Decisions, a leading trade publication for the Convenience Industry.

The category is becoming even more difficult to price with changing regulations, more complex manufacturer buydowns, and price-sensitive customers who will switch between nicotine products. However, ClearDemand offers innovative solutions to drive efficiency and opportunity, especially as more retailers adjust this category’s prices monthly.

ClearDemand’s Tobacco Pricing solution optimizes tobacco pricing, increasing proficiency and profitability through automation and artificial intelligence. The solution fine-tunes prices based on local market conditions, customer behavior and retailer objectives, utilizing an extensive rules engine, advanced forecasting and data analytics. It seamlessly integrates with manufacturers’ and retailers’ systems, helping retailers maximize buydowns while complying with government regulations. In addition to cigarette pricing, it supports other tobacco products such as cigars, oral nicotine, vaping products and smokeless tobacco, allowing retailers to stay competitive in a contracting but strategic category.