
ClearDemand has built pricing science for regional grocery and convenience since 2012
Data scientists founded the company because the mid-market grocery segment was being served by pricing technology built for someone much larger.

A word from our CEO
I joined ClearDemand in 2024 because of what this team had already built. A group of data scientists had spent more than a decade solving pricing for regional grocery and convenience operators, and they had done it properly, with real science underneath rather than a rules engine wearing a new label.
Regional operators compete against national chains with a fraction of the analytical staff. They deserve pricing that explains itself, holds the rules they set, and respects the judgment of merchants who have run their categories for twenty years.
That is the company we are building. Every recommendation shows its work, every model is ours, and every customer stays in control of the decision. The industry is finally catching up to what our founders saw in 2012.
How ClearDemand got here
The company was founded in 2012. Most of what defines it today happened in the last twenty-four months.
ClearDemand is founded
Data scientists build the pricing platform the mid-market grocery segment had been priced out of.
M33 Growth invests
The Boston growth-stage firm takes a strategic position in August, and Alex Moorhead joins as executive chairman.
Bungee Tech merges in
Competitive intelligence becomes native to the platform in January, collecting more than 7 million competitive data points a day.
IDC names ClearDemand a Leader
The IDC MarketScape: Worldwide Retail Price Optimization Solutions 2025-2026 positions ClearDemand as a Leader, with 30+ grocery and convenience banners live.
The merger that made competitive intelligence native
In January 2025, ClearDemand and Bungee Tech merged. Bungee Tech had spent years building competitive data collection and product matching for retailers including Chewy, Mud Bay, and Mars Petcare, and that capability now sits inside the platform rather than beside it.
This is the reason ClearDemand can price the way it does. Competitive position feeds the demand model directly, which is what IDC identified as the real differentiator. ClearDemand collects its own competitive data rather than licensing a feed.
Competitive product data points processed daily
Retailers tracked across the competitive data network
The team running ClearDemand
Retail operators, data scientists, and technologists who have built and sold pricing technology before.
Deep expertise behind every deployment
ClearDemand is fully remote across the United States, Canada, and India. The people who build the models and the people who deploy them work on the same platform in the same week.
Pricing and data-science specialists
Economists, data scientists, and pricing engineers who build the demand and elasticity models every recommendation runs on.


Years pricing regional grocery and convenience
Long enough to have priced through deflation, inflation, a pandemic, and the arrival of national chains in every regional market.
ClearDemand is fully remote and hiring across product, engineering, and customer teams.
What customers say about working with us
We have used ClearDemand as our only trusted competitive intelligence platform to price our products competitively 24/7 and increase our selection year over year.
Partnering with ClearDemand has given us the tools needed to continuously evaluate and re-evaluate our pricing. It gives us a clear look at how our pricing and promotional strategy affects units, profits, and customer satisfaction.
Our goal is to provide our customers with a new shopping experience that reflects changes in their shopping preferences. ClearDemand will enable us to better plan, manage and optimize our promotions so that we can continue to fulfill our promise to customers.
ClearDemand is positioned as a Leader in the IDC MarketScape: Worldwide Retail Price Optimization Solutions 2025-2026, IDC #US52989825.
Our company pillars
Innovate with purpose
Customer success is our success
One team, one mission
Own the outcome
Our investors
ClearDemand took strategic investment in August 2024 to accelerate product development and expand across grocery and convenience.


ClearDemand is backed by M33 Growth, a Boston-based growth-stage investment firm that invests in software, healthcare, and services companies across North America.
Where we show up in the industry
ClearDemand is a member of the associations that regional grocery and convenience operators actually belong to.

The Illuminators

IndiePet

FMI, The Food Industry Association

New Jersey Food Council

National Grocers Association

SOC 2 Compliance
Start making pricing decisions you can trust
See what your pricing can do when competitive data, demand science, and promotions finally work together.







