CASE STUDY
One category, $1M in incremental profit across 470 stores
A 470-store chain clustered its stores into zones by local competition, repriced beer to each zone's real competitive set, and grew category gross profit 23.29%.
$1M
incremental profit
470
store chain
23.29%
gross profit
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Bring your categories and competitive set. See what the model recommends, and why.
